CASE STUDY · Cincinnati · Corporate Event Photography, Multi-Day Event Photography

P&G Baby Care Event

Procter & Gamble — Baby Care

2

Days of coverage

2

Venues

600+

Photos delivered

48 HR

First-look turnaround

EVENT GALLERY

Highlights from P&G Baby Care Event

The Challenge

P&G Baby Care brought its team together for two very different days: a full conference program in Cincinnati Music Hall’s historic ballroom, then an evening celebration among the vintage neon of the American Sign Museum. Each needed a different approach — polished stage and expo coverage on day one, high-energy reception coverage on day two — with one consistent look across both.

The Approach

Day one covered general sessions, the “Behind Every Baby” program, CEO Award winners, product demos, fireside chats, the partner expo and full-team group photos. Day two shifted to the evening celebration: guests in costume, the DJ, the award presentation, the photo booth and team photos under the museum’s neon. Galleries were delivered by day and moment so the team could pull images for internal comms immediately.

Deliverables

The Results

P&G Baby Care got a complete record of both days — stage, expo, awards and celebration — in organized galleries ready for internal communications, recognition posts and next year’s planning.

Two venues. One story.

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